Greetings:
What would it be worth to have a simple process that would provide you with an endless stream of qualified prospects - your ideal client type?
If you could spend your time effectively modeling your best persona in front of 30 highly qualified prospects each month, until they knew everything about the value your services bring to the equation?
After a quarter of a century marketing, selling, and delivering professional services to business owners - I know what works and what doesn't.
I've seen hundreds of people who are smarter, with better sales skills, more training, and with more potential than me, fall by the wayside along the way.
In fact, the vast majority of people whose success depends on their ability to market, sell, and deliver their services do not realize their financial potential.
Most fail altogether and are forced to give up on their dream of being an independent professional. But it doesn't have to be that way, if you're willing to do the work!
If you are earning what you believe you are worth, are fully engaged serving clients, are willing to settle for the results you will achieve by doing what you are already doing and are convinced that you are heading in the right direction - then this is not for you.
On the other hand, if you are open minded or if there is any doubt that you will realize your full professional and financial potential going in the direction you are now heading - you owe it to yourself to review this information thoroughly. It will be worth your while!
- Increase your profitability by increasing your credibility.
- Gain access to business owners, desperate for help.
- Connect with business owners 24/7 as their just-in-time resource.
There is one single tool that has been directly responsible for millions of dollars of fees for my colleagues and me.
A Road Map to Realizing Your Professional Potential
A dozen years ago, quite by accident, I found myself agreeing to voluntarily facilitate a long-distance peer group for a half-dozen business owners. The time spent provided me with numerous opportunities to showcase my skills, and resulted in many new clients who now liked and trusted me.
Since then I have spent countless hours giving my time to other small groups of business owners. Invariably I know only one of them in the beginning. That individual has become convinced of the power of the peer group process and asks me to help set one up. The business owner I know supplies the names of the people they'd like to join them I help recruit them.
Why has this been such a successful money maker, because of the leverage and the sustained exposure to business owners respected by that initial person. In the beginning I am borrowing the credibility of that one person I knew to start with. In the weeks and months ahead I demonstrate the kind of person I am to the rest of them. I have weeks or months to demonstrate that my presence adds value.
This is real leverage! Don't you think you would be even more successful if you could spend several hours each week as a trusted confidential resource for successful business owners?
When they conclude that they want to engage someone who knows what you know or who does what you do - they will engage you every time. They know you and you know more about them than anyone else. They've shared their secrets with you as part of the group and they sure aren't going through that again with an outsider.
Imagine the results if each of your best clients would invite five of their most successful colleagues to join a peer group with you as its volunteer facilitator. You would actually have all the business you could handle and never have to market yourself again - just occasionally let the word out that you can take on another voluntary group assignment.
Twenty First Century Peer Groups!
I recently created a how-to report with everything you need to know when it comes to creating and managing a 21st Century Peer Group. I did it for the business owners and trade associations who want step by step instructions.
In addition I know from experience that you can use this as a vehicle for growth. I have seen first hand that it is of equal value to the newest rookie and the most seasoned professional.
All the best!
Wayne Messick,Author & Publisher
Family Business Strategist & Business Coach